1138: Heatmap

Explain xkcd: It's 'cause you're dumb.
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Heatmap
There are also a lot of global versions of this map showing traffic to English-language websites which are indistinguishable from maps of the location of internet users who are native English speakers.
Title text: There are also a lot of global versions of this map showing traffic to English-language websites which are indistinguishable from maps of the location of internet users who are native English speakers.

Explanation

In the comic, by comparing three graphs, Cueball comes to the conclusion that the unnamed site should begin catering to Martha Stewart and furry porn fans. The actual reason the graphs are same is they all matches the population concentration, because there is no relation between geographics location and any of mentioned subpopulation. The title text reflect similar situation in world maps, where the website written in english is read by english-speaking users no matter the location, so the visitors geographics graph matches the graph of english speaking population.

Transcript

[Three near-identical charts of America are shown with heatmaps depicting population density. The first chart is labelled "Our site's users," the second chart is labelled "Subscribers to Martha Stewart Living," and the third chart is labelled "Consumers of furry pornography." Cueball is standing with a stick pointing at the charts.]
Cueball: I think the business implications are clear.
Pet peeve #208:
Geographic profile maps which are basically just population maps..
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Discussion

So does this mean... that all the subscribers to Martha Stweart Living are secretly furries? *gasp* 129.97.124.23 23:00, 23 November 2012 (UTC)

Clearly it means that the furries are, in general, Martha Stewart fans, not the reverse. Are you mad? 174.125.142.147 (talk) (please sign your comments with ~~~~)

It's a subtle hint that xkcd will be transitioning into Martha Stewart furry porn.76.20.159.250 05:05, 24 November 2012 (UTC)

I thought that it was implied that if they switched to furry advertising/content, they could be as successful as Marth Stewart... not that they should combine marth stewart and furry content into their site. 109.65.32.63 (talk) (please sign your comments with ~~~~)

I was expecting some reference to George Lucas' THX 1138 for this comics.

But then, it is not George Lucas who's editing Xkcd...

Paulo Sedrez 139.82.111.111 18:39, 7 January 2013 (UTC)


There is an additional pun, and I do not know if it was intended. One adult furry publication is called Heat. A map of where furry porn is appreciated would therefore also be a Heat map. Godel Fishbreath (talk) 15:14, 17 May 2013‎ (UTC) (please sign your comments with ~~~~)

I'm a little weirded out by the fact that our resident expert on the titles of adult furry publications has the name of "Fishbreath." Makes one wonder where his mouth has been. 173.245.55.210 17:24, 27 December 2013 (UTC)
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