Title text: Our brains have just one scale, and we resize our experiences to fit.
White Hat is fond of good wine, and he can probably distinguish slight differences in different types of wine, perhaps being the type that attends wine tasting parties. He doesn't like the cheap wine that Cueball has served for him (implying a cheap wine cannot be a good one, an opinion held by stereotypical wine snobs), looking with disgust at the label of the offending bottle.
On the other hand, Cueball doesn't have a preference; all of them taste the same for him, so presumably he gets the cheaper ones. White Hat tells Cueball that if he just tried some really good wine and paid more attention he would discover a whole new world.
Cueball's answer is the main message of the comic. He says that wine is no different from anything else in this respect, and makes a list starting with the wine but then going past house music, fonts, ants, ending with Wikipedia signatures and Canadian surrealist porn. His point being if you spend enough time focusing on any one subject, then you'll become a snobby connoisseur on that topic.
White Hat tries to defend wine by saying that some things have more depth than others (wine being among them), but Cueball challenges him on this by choosing something as obscure as 500 pictures of Joe Biden, then Vice President of the United States under Barack Obama, eating a sandwich as an example. He claims that if people were locked up in a box with those pictures for a year, they would end up being connoisseurs with the same vehemence regarding the best picture as wine tasters can be about the best wine.
White Hat claims that this is an exaggeration, but Cueball takes this as a challenge so in the last panel, apparently White Hat and Cueball are actually running this experiment to see if they will end up concentrating on slight differences among the pictures of Joe Biden eating a sandwich, just in the same way that White Hat concentrates on slight differences among different kinds of wine. The result of the experiment is clearly going to Cueball's side, the discussion being mainly between the importance of mayo or the light through lettuce from the sandwiches.
This mentality may also be applied to online groups based on any subject (such as television shows, films, and other hobbies and interests), where arguments and vehement, stubborn opinions are common despite the fairly unimportant subject. On the other side a man eating a hamburger was a famous art project by Andy Warhol.
The title text presents the same idea in a different wording. Our brains scale the quality of all things the same way, with a subjective impression of the difference between best and worst largely the same, regardless of what is being evaluated. Things with a narrow dynamic range, like the Wikipedia signatures or pictures of Biden mentioned the comic, have their negligible differences in quality expanded so that the best are as good as the best of anything, and inversely for the worst.
- [White Hat is holding a wine glass down in one hand and holding a bottle of wine up in front of him with the other hand. He is looking at the label and talking with Cueball standing next to him with his own filled wine glass in one hand. He is looking down at the glass.]
- White Hat: How do you stand this cheap wine?
- Cueball: Wine all tastes the same to me.
- [Close-up of White Hat.]
- White Hat: You've just never had good wine. If you paid more attention, you'd realize there's a whole world here.
- [Close-up on Cueball, who spreads his arms out, resulting in the wine in the glass sloshing so much that part of the wine is above the rim of the glass, some even hanging over the edge and a spray droplet hanging above the sloshing liquid.]
- Cueball: But that's true of anything! Wine, house music, fonts, ants, Wikipedia signatures, Canadian surrealist porn—
- Cueball: Spend enough time with any of them and you'll become a snobby connoisseur.
- [This panel has no border (aka a 'frameless panel') and is next to but aligned further down than the first three panels. It shows a zoom out of both White Hat and Cueball again. White Hat now has both glass and bottle held down at his side. Cueball holds his glass down, but tilted away from him. A small puddle of wine is on the floor next to Cueball.]
- White Hat: But some things do have more depth than others.
- Cueball: If you locked people in a box for a year with 500 still frames of Joe Biden eating a sandwich, by the end they'd be adamant that some were great and some terrible.
- White Hat: You're exaggerating.
- Cueball: Oh, really?
- [This panel is below the feet of the two characters from the previous panel. It goes further to the left than those two, and is wider than the previous panels, but it does not go much past the middle, so there is a blank white space to the left of this panel, below the first and most of the second panel. It shows a box, with two star burst on the surface from where two voices emanate from the inside. Over the top left of the panels frame is a small frame with a caption:]
- A year later:
- [The voice from left side of the box:]
- Sure, most closed-mouth frames are boring, but in #415, the way the man's jaw frames the mayo on his hand is pure perfection, and—
- [The voice from right side of the box:]
- What a surprise- you praising a mayo frame. Listening to you, I'd think there was nothing else in The Sandwich.
- [The voice from right side of the box:]
- Frankly, the light hitting J.B.'s collar through the lettuce would put #242 in my top ten even if he had no mayo on his hand at all.
- Specialized interests and the people involved in them are used again, with ants being the subject of 1610: Fire Ants, typefaces in 590: Papyrus and 736: Cemetery, plastic straws in 1095: Crazy Straws, porn-video quality in 598: Porn, and common colds in 2535: Common Cold Viruses.
- In 1534: Beer, Cueball also argue slight differences in alcohol brands don't make much difference (in 915 "Wine all tastes the same to me."; in 1534, "maybe we should just admit that all beer tastes kind of bad and everyone's just pretending?") and people just pretend due to social pressure.
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Well he's right about fonts. I am hooked on Operator Mono, which costs like $200-300 if you purchase it legitimately 😗 ... --22.214.171.124 08:51, 3 December 2018 (UTC)
Let's face it: every wine connoisseur is an alcoholic. You have to drink a lot of wine over a long period of time to begin distinguishing all wine-types, flavors etc. Rule of nature. No discussion. 126.96.36.199 (talk) (please sign your comments with ~~~~)
- I hope you were drunk at least when you said this 🍻 --188.8.131.52 08:51, 3 December 2018 (UTC)
- This is (I think) the second and third time I have seen emojis on this site, and I have obsessively used and edited this site for months. Not a thing to be proud of.
- Actually, serious wine tasters spit out their drinks for exactly that reason. Amateurs... not so much. 184.108.40.206 22:00, 29 October 2021 (UTC)
Beanie (talk) 11:11, 4 May 2021 (UTC) This is one of those xkcd comics that I'm just constantly linking back to as an image retort. I love Randall. Davidy²²[talk] 01:28, 17 April 2013 (UTC)
I expanded the explanation and removed the incomplete tag. 220.127.116.11 14:47, 5 December 2013 (UTC)
The current incomplete tag asks why voice 1 calls Joe Biden "the man" and voice 2 calls him J.B. As far as I can see, there is no deeper/cryptic meaning to the choice of these words, other than possible space saving. Both 'J.B.' and 'the man' are shorter than 'Joe Biden'. I personally don't believe that this requires any further explanation, but I will leave the incomplete tag for now. If there are no updates to the page or additional discussion here, I will remove the incomplete tag in due course. --Pudder (talk) 13:06, 30 July 2015 (UTC)
- The stars are named Joe Biden, though. Hmmmm... RedHatGuy68 (talk) 05:20, 23 January 2016 (UTC)
This could be another 242 reference; the explanation to 903: Extended Mind describes Randall's use of 242 as an old inside joke, ãnd 242 also appears in 688: Self-Description. Pelosujamo (talk) 20:07, 5 February 2017 (UTC)
How can it be a reference to 1051 if it came before 105118.104.22.168
- I don't see how there is a reference between these to comics anyway. especially regarding canadian surealist porn. Closest thing in there is Autoerotic Asphyxiation... I'm gonna delete that there is this reference Lupo (talk) 18:48, 4 January 2018 (UTC)
- Upon looking at it again to reread it, I notice, that the reference is not in the comic, but the explanation, as canadian surrealist porn is not a wikipedia link, but 3 of them for canada, surrealism and porn, which is basically the title text from 1051. Gonna delete it anyway, as it has no relevance. Lupo (talk) 18:50, 4 January 2018 (UTC)
All of us are connoisseurs of Randall Monroe eating a sandwich while drawing more comics.
- That's what I was thinking as well. Us two connoisseurs have similar tastes. :P 22.214.171.124 02:47, 20 October 2021 (UTC)
canadian surrealist porn ughghghghg https://xkcd.com/1051/ title text
Should change "a statement most wine enthusiasts passionately agree with" to "an opinion held by stereotypical wine snobs" because most wine enthusiasts know you can find joy in the right $20 bottle.126.96.36.199 00:37, 8 April 2020 (UTC)
- Go ahead and do it then? QoopyQoopy (talk) 00:59, 13 September 2020 (UTC)
Doing blind taste tests even the most expert wine connoisseurs can't tell the difference between red wine and white wine, never mind slight differences between different cultivars. It's all just a performance. -- The Cat Lady (talk) 13:05, 22 August 2021 (UTC)
- This isn't quite true, actually---what the well-known study actually found is that people with moderate wine-tasting experience, when given white wine dyed to appear red and asked to describe it using words picked from a list, were more likely to pick words usually applied to red wine (compared to when they were given undyed white wine). (This essay has a nice discussion.) This seems to me like at best very slight evidence for wine tasting being "a performance"---senses interact in weird ways, especially in bizarre setups like this one.--188.8.131.52 06:57, 11 May 2023 (UTC)
- There ought to be a follow-up study. I want to know what happens if you dye red wine white! 184.108.40.206 09:57, 11 May 2023 (UTC)
Just curious: did anyone not immediately do a web search to see if Canadian Surrealist Porn is a thing? (It doesn't seem to be, all the hits are either to this comic or to references to this comic.) Nitpicking (talk) 22:50, 12 September 2021 (UTC)
I do take a funny sense of satisfaction in Joe Biden being VP at the time of this comic's publishing and now being President. I don't know why; I don't even like the man's politics. I suppose I just like an XKCD comic suddenly becoming extra relevant beyond its initial circumstances. 220.127.116.11 02:47, 20 October 2021 (UTC)